Product design is a tricky thing. Done well, an object can be useful and beautiful.
And then there’s this.
In fairness to the designer, I’m sure he was given a difficult list of requirements to fulfill. But the trunk… well, it doesn’t look like a trunk to me. It looks like an area of the body that requires fiber to work properly.
Somehow this drink container got through all the stages of development without a single person saying “Um, maybe we need to work on the trunk a little bit”.
Good product design is important. Bad product design can be hilarious.